What Daddy Read a Book is Teaching Me Pt 2

It’s been almost ten months since my first post on what I’m learning by starting Daddy Read a Book. Since then I’ve learned a lot from successes and failure. Here we go…



As we’re growing, I’m learning how to build processes and workflows out of nothing. Start at A, end up at B. Since I’m naturally inclined to focus on the big picture and see the end goal, this area takes intentional thought for me. I can see the end product as if I’m holding it my hand. Reverse engineering and thinking of all the steps required to realize the vision just takes more effort.

The biggest takeaway is realizing how much the process matters. To grow, you have to build a good process and continuously improve it.


Sustainability: Moving on from the Chief Everything Officer

In part one, I talked about being responsible for everything. In the beginning stages, if you don’t do it, it doesn’t happen. You are the organization/business/start-up.

While that phase is necessary, it won’t last. I found that out firsthand as I reached pretty near 150% of my personal bandwidth.

To do anything well for a long period of time takes support. That’s the key to personal sustainability and, when you’re leading anything (organization, life, business, marriage), your personal sustainability is foundational to your leadership.


The most crucial partnership Daddy Read a Book has is with Luke Air Force Base. The dads we’re working with now are all service members affiliated with LAFB and we rely on them to connect and work with these dads.

When we started, we depended on The James Agency for all of our website, branding and PR. We depended on Yodle to sponsor our kickoff fundraiser, on our board members for our first connections, and donors for our budget.

I’m profoundly grateful to these organizations. With an entrepreneurial spirit, it’s too easy to take on challenges alone. I learned more deeply the importance of your partners.


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Chris Cottrell

Chris Cottrell

Hi, I'm Chris, an MBA student at Georgetown. I write about business school, tech, and startups. Find me on Twitter.

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